William Hill 4.9 / 5.0 Editor Rating


William Hill

WillHill Bet £10 Get £30 in Free Bets
Long Free Bet Shelf Life
  • Bet boost on 3+ Selections
  • William Hill Plus Card
  • Acca Five Insurance
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* New customers who register, deposit & bet via Mobile only,, min £10 stake, win only, min odds 1/2, free bets credited as 2 X £15 (30 day expiry), free bet/player/payment method/country restrictions apply.

William Hill Football

The well-renowned name in the betting and gambling industry, William Hill football is the big daddy of online sports gaming. In action since 1934, it got listed in London Stock Exchange in the year 2002. With the massive range of sports and betting events, you can find here all the major leagues and sports events. There are different profit margins for the games, for soccer, it is around 7%, while for basketball profit margin is of only 3.3%

Football Betting at William Hill

Nothing beats William Hill when it comes to betting on football: they offer top online football odds and markets for competitions all over the world, including Champions League, Premier League, La Liga, MLS, FA Cup and many others. Bet live in-play on hundreds of matches with the latest odds updated for you throughout the match. Join us today and discover why William Hill is widely regarded as the top UK Bookmaker.

Acca Five Insurance

  • Available for accumulators with 5 or more selections should 1 selection lose.
  • Available on selected markets with a minimum odds of 1/5 per selection.
  • £20/€20 max free bet per customer, per day.
  • All free bets must be wagered within 4 days.
  • Bets must be placed via the William Hill website, via mobile or by text.
  • In-play Bets and any bets settled using Cash in my bet feature will not qualify.
  • Cash in my bet feature will not be available for bets placed using a Free Bet.

William Hill Extras

William Hill has a huge range of markets, top live streaming service, in-play betting. There’s a first-rate bonus on offer to all customers who sign up for a brand new William Hill account. William Hill is the UK’s most prominent chain of bookmakers in High Streets across the country and they’re also one of the most influential names in online betting. They have a massive customer base – millions trust in their brand.

William Hill Plus Card

A William Hill Plus card syncs to your online betting account and lets you deposit and withdraw online funds in any William hill store in the UK. And vice versa you can transfer any William Hill shop winnings to your online account and place bets with it on your mobile device.

Sports and Markets

William Hill has one of the widest selections of betting markets currently available. This means that the site is perfect for those who like to bet on a variety of different sports but who don’t want the hassle of using lots of different online bookmakers unless you are shopping for optimal odds, it will not make a huge difference in stakes unless you are a real high roller.

It’s also necessary to point out that they’ve got lots of different bets per event. Average bookmakers have maybe 30-40 markets per event whereas William Hill is more in the 80-100 area. The in-play option offered by William Hill is also regarded as one of the best online with a huge number of different markets available and a chance to view various games streamed live.

Live Streaming at William Hill

William Hill is one of only a select few online bookmakers who offer live streaming of sporting events to funded account holders. You also have to have placed a bet within the last 24 hour period. A £1 on the race, a 50p e/w bet would qualify.

Basketball, Football, Cricket and Tennis are the main live sports you’ll be able to view, and the live UK and Irish Horse Racing of course, but other more obscure sports are also available.
To see the full schedule visit WHTV. It’s one of the better live sections and one of the only ones around to rival that on offer from Bet365

Watch live greyhounds and horse racing for free – Enjoy more of the latest racing action from around the world, all for free on our Betting TV Service. Live from 8am (9am on Sundays), all the way through to midnight; featuring US Racing nightly, RP Greyhound TV races Tue – Sun, Virtual Racing through the day, Indian racing on weekends then live commentary of all UK & Irish Racing

William Hill

A William Hill Plus card is a handy option for online account holders who also visit William Hill betting shops. It synchronises with your online account and enables you to deposit and withdraw online winnings in-store from any William Hill branch across the UK. It also allows you to transfer any William Hill betting shop winnings to your online account.
Yes, they do, here's how to claim a free bet with William Hill. 1. Visit William Hill. 2. Click Join Now and register your details. 3. Bet at least £10 after your register. Your free bet will automatically appear in your account when the bet is settled.

William Hill Review Rating

The only reason William Hill doesn’t quite make the 5 out of 5 stars is that there are some bookmakers who may offer slightly better odds on certain sports, not all. We’re convinced you could easily use Will Hill as your only bookmaker if you want to sign to only one bookmaker. William Hill is a recognised and trusted brand in the global sports betting and gaming market.